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Google Ads Expert Course
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Transform your business with Google Ads! Learn to craft impactful campaigns, target the right audience, and maximize ROI with expert insights.
Google Ads Dashboard Overview π
Discover the layout and key tools of the Google Ads dashboard to navigate confidently and set up your advertising foundation effectively.
Launching Your First Ad Campaign π
Create your first ad campaign, set objectives, choose bidding strategies, and complete payment setup for a smooth launch experience.
Tracking Campaigns with Google Tags π
Install and use Google Tags to track campaign performance, measure engagement, and gather valuable audience insights.
Advanced Campaign Settings & Bidding πΌ
Customize campaigns with advanced settings and learn bidding techniques to maximize ROI while staying within budget.
Keyword Research & Audience Intent π―
Use Googleβs Keyword Planner to research effective keywords and understand audience intent for better ad targeting.
Cost Management with Exclusion Lists π°
Manage ad spend by using exclusion lists to refine targeting and reduce wasted clicks, improving cost efficiency.
Enhancing Ads with ChatGPT π οΈ
Leverage AI tools like ChatGPT to craft compelling and high-converting ad copy that resonates with your audience.
Optimizing Campaign Elements π
Optimize site links, audience settings, and campaign elements to increase visibility and click-through rates.
Commerce Integration for Ads π
Integrate Google Ads with eCommerce platforms for seamless tracking of sales, conversions, and customer behavior.
Course Wrap-Up & Key Strategies π
Recap essential concepts and strategies, ensuring you are prepared to create impactful and sustainable campaigns.
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